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Google Ads launched 3 new metrics for evaluating the frequency of video ads
25 September 2020, Friday
Google Ads launched 3 new metrics for evaluating the frequency of video ads
Google Ads announced the launch of new metrics for video ads. They will allow advertisers to better customize the frequency of impressions. ...
Google opened access to the Ads API for all users
22 September 2020, Tuesday
Google opened access to the Ads API for all users
The Ads API will allow you to quickly implement new features and update compatibility settings for tools such as recommendations, local campaigns,...
Google Introduces New Audio Advertising Tools in Display & Video 360
07 August 2020, Friday
Google Introduces New Audio Advertising Tools in Display & Video 360
Google has introduced new features for working with audio in the "Display and Video 360" service. These tools will make it easier to create ads and...
Google Ads Lead Form Extension Now Available on YouTube and Discovery
06 August 2020, Thursday
Google Ads Lead Form Extension Now Available on YouTube and Discovery
Google Ads announced that advertisers around the world will now be able to use the YouTube and Discovery Lead Form extension. By the end of the year,...
Google Ads management accounts now have recommendations and an optimization indicator
03 August 2020, Monday
Google Ads management accounts now have recommendations and an optimization indicator
Optimization score and recommendations are now available in Google Ads manager accounts. A message about this appeared in the blog of the service. ...
Google Launches New Ad Transparency Spotlight Ad Inspection Tool
31 July 2020, Friday
Google Launches New Ad Transparency Spotlight Ad Inspection Tool
Google reported on the protection of its users' data and told about the launch of a new tool for checking ads, Ad Transparency Spotlight. To improve...
Google Ads Introduces New Rich Media Advertising Tools
16 July 2020, Thursday
Google Ads Introduces New Rich Media Advertising Tools
Google Ads has added new ways for users to visually present their brand and products, increase their reach, and strengthen their position in Search,...
Google Ads introduced new rules for spyware and surveillance tools
13 July 2020, Monday
Google Ads introduced new rules for spyware and surveillance tools
Google Ads has introduced new guidelines for spyware and surveillance tools. They will come into force in August 2020 and will apply to all...
Google Ads Announced The Date of Transition of Video Campaigns to Parallel Tracking
09 July 2020, Thursday
Google Ads Announced The Date of Transition of Video Campaigns to Parallel Tracking
Google Ads has announced a new date for the transition of video campaigns to parallel tracking. It will become mandatory from March 31, 2021, Google...
Google Ads began to support manager accounts in the application
09 July 2020, Thursday
Google Ads began to support manager accounts in the application
Support for manager accounts has appeared in the Google Ads mobile application. The service team described the innovation in the Google Ads Help. ...
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